MIAAA Conference
The Six Pillars of a
As the Official Character Development of the Texas High School Coaches Association, 2Words Character Development is dedicated to helping you, help your athletes connect the dots between sports and life.
The 2Words Character Development Curriculum spans multiple seasons, creating an online library to help you go beyond the game.
Download Coach Mackey’s slides from the 2023 MIAAA Star
conference, and learn how to build a Culture of Character.
Grab your copy of Coach Mackey’s Wall Street Journal Best Seller,
The Locker Room
Below you will find 3 FULL WEEKS of the 2Words Character Development Curriculum. Each school year, we create 36 new lessons!
We will NEVER repeat a lesson!
ALL NEW CONTENT EVERY WEEK, EVERY YEAR. BASED IN SEL COMPETENCIES
Your athletic department will have online access to all 36 lessons (36 videos and 36 workbooks),
and are licensed to download and save for future reference, or use in the classroom.
Character vs Talent
To maximize the impact you can have on the world, yourself and your team, It’s not complicated; it’s as simple as two words: character vs. talent. Too often we’re disproportionately focused on talent over character. We view talent as the way to make it. We strive to develop our talent; maximize our skill; because we think it’s the thing that will drive us to succeed in life. All the while it’s easy to neglect character. How many division one athletes do you know who are untalented? You see, at a certain level, talent levels out. To maximize your talent, you have to must maximize your character. The strength of your character will determine the success of your talents.
